Nineteen years of one trade: matching advertisers with audiences.
Precision Leads Media started in lead generation in the most competitive verticals online - insurance, solar, home improvement, finance. Two decades of that teaches you exactly what an audience is worth and who will pay for it. These days we put that machinery to work for people who own audiences of their own.
What we believe
The unfashionable opinions that pay our clients
Audiences beat algorithms
A niche audience that trusts the person writing to them outperforms any targeting technology. That's why newsletter monetization is the front of this site.
Numbers beat opinions
Every page, placement and campaign we run gets measured against the thing it was supposed to produce. What wins, stays; what doesn't, goes.
Writing beats meetings
We work by email, in writing, with real numbers. It's faster for you, clearer for everyone, and there's always a record of what was agreed.
No calls, ever
Tell us what you've got. We'll tell you what it's worth.
An audience, a traffic source, a product that needs buyers. Answer a few short questions and we'll come back by email with real numbers: what it's worth and how we'd sell it. No calls, no meetings, no pressure.
What's my audience worth?